"Before I call them, I must say Kriat Shema." (Glinert)

"The latest time for (morning) Kriat Shema is at 9:09 am."

"Say Krias Shema before you go to bed with fervor!" (source)

"It was the Minhag of many elder Chassidim to say Krias Shema while wearing a hat and jacket as well as a Gartel." (source)

"Once one has said Krias Shema & Hamapil one should not eat, drink or speak. Rather, one should promptly try to go to sleep." (source)